I leave beauty to others.
I keep charisma for myself.
Carine Roitfield
Barbara Suigo
My name is Barbara Suigo, and I work as a consultant in the Human Resources sector. I specialize in linguistic intelligence and have explored topics such as charisma, positive mindset, and applied psychology throughout my career - also addressing these themes as the author of several books.
Born in Italy and naturalized French, I pursued my academic education at prestigious institutions such as the Université de Nice Sophia Antipolis in Nice, France, and the Libera Università di Lingue e Comunicazione IULM in Milan, Italy. My professional experience ranges from corporate consulting to communication and training, including collaborations with renowned organizations such as McKinsey & Company.
I have always nurtured a deep passion for neuroscience, linguistics, philosophy, and applied psychology. This interest led me to pursue advanced training programs, further enriching my perspective and approach to supporting individuals and organizations in their development.
Publications
Charisma is often seen as a natural talent, yet it can be studied and developed as a strategic competence. My professional work began with the analysis of charisma through psychology and sociology, and gradually expanded toward its more complex expressions within organizational settings.
Over time, I have developed strong expertise in toxic and abusive workplace dynamics, particularly in high-impact charismatic leadership models.
Through books, articles, interviews, and podcasts, I examine charisma as a transversal lever shaping leadership, organizational culture, and professional relationships. Among my works is the Charisma Trilogy.
My upcoming book, “Charismatic Psychopaths - The Dark Side of Charisma”, focuses on the dysfunctional trajectories of charisma in power and leadership.
Media
In an era where media play a central role in shaping managerial culture and public discourse, I have progressively expanded my work to an international context, engaging with French-speaking, English-speaking, and Spanish-speaking audiences.
My appearances on radio and television, as well as in public debate forums, highlight the effectiveness of these platforms in reaching culturally diverse and international audiences.
Through these contributions, I focus on linguistic intelligence, effective communication, and charisma, with particular attention to managerial culture and contemporary leadership. These transversal skills, now widely recognized as essential, have a direct impact on interpersonal dynamics, organizational climate, and leadership quality.
My interview on RTL 102.5
Executive Coaching and Consulting Programs
I work alongside leaders and senior professionals in strategic evolution processes, supporting the development of strong leadership, high-impact communication, and the ability to operate effectively within complex relational environments.
My work focuses on power dynamics, interactions with high-intensity personalities, and the consolidation of authority in contexts characterized by high relational and decision-making pressure.
I also operate in the field of personal branding and charisma applied to leadership, skills increasingly central to executive roles, and collaborate as a ghostwriter on biographies and strategic thought leadership projects.
International collaborations
I am Senior Executive Contributor for Brainz Magazine, an international publication focused on leadership, personal growth, and innovation. Through this role, I explore charisma as a strategic force shaping communication, leadership effectiveness, and professional identity.
My contributions offer focused insights and critical perspectives designed to support leaders and senior professionals in navigating complexity, influence, and transformation within a global context.
Testimonials
 Kimberley Linert“Charisma is born from love - love for oneself and love for others - and from recognizing the innate value of every person. Barbara Suigo embodies and teaches this with extraordinary grace. During her interview on my podcast, Incredible Life Creator, she shared her story with authenticity and depth, creating an atmosphere of warmth, connection, and wisdom. I left our conversation inspired, enlightened, and deeply grateful.” Dr. Kimberley Linert Behavioral Optometrist, Mentor, Author |  Giampaolo Grossi"Charisma is for everyone: charisma as a journey of discovery within our potential, to understand ourselves better and create virtuous relationships with others. I was pleased to curate the preface for Barbara's book - The Power of Charisma - because I strongly believe that charisma, of which kindness is one of its essential components, is the key to becoming better people." Giampaolo Grossi Former General Manager Starbucks Italy |  William Griffini"The great ability for active listening, attention to detail, and Barbara's professionalism combined with a strong passion brought out very interesting aspects with ease during the interview. A smart and highly intelligent interlocutor, she is able to create an authentic connection with others, guiding them with expertise to share their stories and communicate their professional vision." William Griffini CEO Carter & Benson www.carterbenson.com |
|---|---|---|
 Ambrogio Scognamiglio"Right from the start, I noticed in Barbara a professional energy and a human warmth that do not simply envelop and involve but create an atmosphere of serenity that allows one to act and interact with full authenticity. This is because her charismatic speaker abilities are complemented by a considerable attention to detail and a profound listening to others." Ambrogio Scognamiglio Professor, Università Cattolica del Sacro Cuore and Policlinico Gemelli www.latuadose.com |  Debora Conti"Barbara first captivates you with her voice and then with her words, cleverly combined with a perfect smile. Skilled, ambitious, fair, honest, and humble, Barbara knows how to expertly guide her interviews, motivate her readers with her books, enchant, and make you laugh wholeheartedly. A charismatic woman to follow because she's outstanding and impactful." Debora Conti Editor, Author, Trainer |  Michele Putrino"In the modern world, where professionalism and seriousness seem to be outdated, meeting a methodical and serious professional like Barbara is not only rare but also allows one to see the light at the end of the tunnel of ethics, bringing it back to life. I hope Barbara continues on this path because ethics in a society are essential for the evolution of individuals and humanity as a whole." Michele Putrino Philosopher Founder of the New Stoic School |